CONTACT: Jennifer Read
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November 3, 2023



ECIA Manufacturers’ Rep Council Publishes Business Review Checklists
Handy documents capture best practices from ECIA’s Business Review survey data.

Atlanta —The ECIA Manufacturers’ Rep Council has posted Quick Review Checklists to be used for Business Review Meetings, enabling planners to access the valuable best practices that resulted from recent ECIA research. A dedicated Checklist for each type of meeting is now available:

  • Manufacturer with Manufacturer’s Sales Representative
  • Local Distributor Branch with Manufacturer’s Sales Representative
  • Manufacturer with CORPORATE location Distributor

Last year, the ECIA Manufacturers' Rep Council formed a committee of manufacturers, distributors, and independent manufacturer representatives to identify and analyze best practices for conducting business reviews.

“Business reviews can be a great tool to align expectations, develop plans for sales growth, ensure metrics are achieved and give feedback on performance,” explained Alan Ahern, Chair of the Manufacturers' Rep Council. “Done properly, they can set the direction to enable companies to move forward successfully, but no one has time for meetings that don’t reach those goals. Using these Checklists can ensure the best possible use of time and resources.”

During this committee process ECIA Chief Analyst Dale Ford developed the survey instrument and compiled the results. That data and the Executive Summary of findings are now available for industry use. In addition, the Committee created a helpful video to outline how to use the findings.

Thanks to Mike Swenson of Mel Foster Company for providing guidance as Chair and to committee members Manny Brunson, Carlton-Bates Company; Alan Ahern, Crowley Associates; Robert Logan, Kruvand Associates; Michael McCaig, Luscombe Engineering; Caroline Wells, Omron; Cole Sikes, ON Semiconductor; Adam Grigor, Tech-Trek; Greg Miner, Thorson Rocky Mountain and John Drabik, TTI, Inc.

Review the Business Review Meeting Checklists.

About ECIA

The Electronic Components Industry Association (ECIA) is made up of the leading electronic component manufacturers, their manufacturer representatives and authorized distributors. ECIA members share a common goal of promoting and improving the business environment for the authorized sale of electronic components. Comprised of a broad array of leaders and professionals representing all phases of the electronics components supply chain, ECIA is where business optimization, product authentication and industry advocacy come together. ECIA members develop industry guidelines and technical standards, as well as generate critical business intelligence. For more information, visit or call 678-393-9990.