The winners of the ECIA Marketing Awards were announced at the 2015 ECIA Executive Conference in Chicago on October 26th. The award program, co-sponsored by Penton's Design Engineering & Sourcing Group and ECIA, honored ECIA member companies for outstanding marketing efforts during 2014- 2015. The contest provides ECIA members a chance to spotlight their marketing materials in 9 different categories which include an integrated mix of print advertising, digital communication and video applications. The annual competition regularly generates over 100 entries. Penton Media provides added exposure with the People’s Choice Award – finalists are reviewed by Penton readers.
Honored for their outstanding marketing efforts were: Allied Electronics; Arrow Electronics; Avnet, Inc.; Carlton-Bates Company; EAO Corporation; Future Electronics; Mouser Electronics; Newark element 14; and TTI, Inc. The complete list of winning entries is available for review: ECIA Marketing Awards.
The coveted Best of Show award, for the entry that garners the highest points in the competition, was earned by Newark element 14.
Entries were reviewed by a panel of judges led by Kirby Strickland, vice president at Phasetwo.biz, Charlotte, N.C. Strickland is past chairman of the Business Marketing Association(BMA). Strickland has participated in the marketing awards competitions since their inception. The panel also included graphics and design experts from Penton's Design Engineering & Sourcing Group.